Email Marketing Management

Email marketing is tough. You shouldn't have to do it on your own...if you're even doing it.
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At On First Agency, we understand the power of a well-crafted email and the impact it can have on your small business. Our email marketing management services are designed to help you connect with your audience, drive engagement, and convert leads into loyal customers. We specialize in creating personalized email campaigns that resonate with your audience and reflect your brand's unique voice.

Learn more about how we can help your business dominate inbox in this year! 👇

Email Marketing

Strategic Game Plan For The Inbox

In the digital diamond of email marketing, strategy is king. Just like with everything we do, our email marketing management starts with a meticulous analysis of your brand and a deep dive into the hearts and minds of your audience.

The significance of strategic development in email marketing cannot be overstated. It's all about the thoughtful arrangement of content, timing, and personalization that transforms a simple email into a powerful touchpoint. By tailoring your email strategy to the unique journey of each subscriber, we create a path of least resistance toward education, and ultimately, conversion. It's this deliberate and methodical approach that elevates your campaigns. We're not just firing off emails; we're creating those "aha" moments that make your audience click, not just with their mouse, but in their minds too.

GET HELP WITH EMAIL STRATEGY

Email Marketing

Design & Content: Everything Matters When You Have Less Than 8 Seconds

If you're like most people, you probably skimmed the section above. That's not unlike people who receive your emails. According to recent studies, 61% of people look at an email for at least 8 seconds. (24% only look for 2-7 seconds.)
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What does that mean for your email? Just about everything about the design and content of your emails matters...
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Think of each element in your email as a player with a specific role, all working together to grab attention, convey your message, and drive action. Your subject line is the opening pitch, setting the tone. Your logo and header are the home team's colors, instantly recognizable. The copy and CTA are your MVPs, delivering the message and closing the deal, while images add the excitement of a game-winning hit. Even the footer has its role, ensuring your email is as complete as a no-hitter.

At On First Agency, we strategize every play, ensuring your emails are not just seen but remembered and acted upon, crafting experiences that fans and players won't just skim—they'll consume.

GET HELP WITH EMAIL MARKETING