With an emphasis on growth in 2024, D1Baseball has announced a strategic partnership with On First Agency for a full range of digital marketing services.

D1Baseball is dedicated to growing the game of college baseball and is rooted in the idea of giving the sport the platform and coverage it deserves.

By providing the best coverage and resources, D1 has established itself as a leading source for college baseball news, analysis, rankings, features, podcasts, social media and more.

On First Agency's extensive knowledge and background in the diamond sports industry makes it the perfect fit to achieve D1's goals of continuing to grow the sport of college baseball as well as D1’s brand. The On First Agency team offers a variety of skillsets and broad experience creating dynamic digital marketing strategies and campaigns for baseball and softball companies.

Founder Chris Gennaro brings 11 years of sports marketing and operations experience, including six years in diamond sports as the Director of Digital Operations at Helium Agency and Director of Business Development at instructional/e-commerce company Baseball Rebellion.

On First’s newly appointed Senior Baseball Account Director Pat James has worked in and around baseball at almost every level. His career as a writer, marketer and communications specialist has included stops at Helium Agency, UNC Athletics and MLB.com.

The partnership will focus on enhancing D1Baseball's coverage, content creation, engagement, brand awareness and overall growth. The On First team will work closely with D1Baseball to develop a customized digital marketing approach across social, email and web that aligns with the company's vision, objectives and revenue goals.

"D1Baseball has been working with Chris [Gennaro] for a few years now, and I couldn’t be more excited to work with him and his fantastic team at their new agency, On First," said Kendall Rogers, co-managing editor/owner of D1Baseball. "Chris is a true professional and knows all the ins and outs of the the college baseball community."

On First Agency also expressed excitement about the new partnership.

"D1Baseball is the gold standard for college baseball coverage,” Gennaro said. "The chance to work with Kendall Rogers, Aaron Fitt, Joe Healy, Mike Rooney, Stephen Schoch and the rest of the D1 team on a day-to-day basis is an exciting opportunity for the On First team. We can't wait to continue to help them to grow!"

For more information about D1Baseball, visit www.d1baseball.com

For more information about On First Agency, visit www.onfirstagency.com

About D1Baseball

D1Baseball.com (D1Baseball) is college baseball’s home on the internet. Since its inception in 2003, the site has been the only place to find continuously updated scores, schedules and standings for every Division I team and conference, making it an indispensable resource for college baseball fans and insiders.

In January of 2015, D1Baseball was relaunched as a one-stop-shop for college baseball. In addition to the scores and schedules that have long served as the backbone of the site, today D1Baseball provides news, analysis, rankings, podcasts and commentary from the sport’s most prominent writers: Kendall Rogers, Aaron Fitt, Mike Rooney, Joe Healy, Mark Etheridge and Eric Sorenson, among others. ESPN’s lead college baseball analyst and former Stanford All-American Kyle Peterson leads the team.

No other college baseball source offers the invaluable data or the unrivaled expertise found at D1Baseball!

About On First Agency

On First Agency is a full-service digital marketing agency with a focus in the diamond sports (baseball and softball) industry. On First is dedicated to helping businesses grow their online presence, reach their target audience and realize their revenue goals. They offer social media management, paid social, email marketing, content creation, sponsor/partnership management and process & automation consulting services.  

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Contact Information

For further details, please contact:

Chris Gennaro

Founder/Owner, On First Agency

chris@onfirstagency.com

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