6-4-3 Charts currently serves over 600 college baseball and softball programs by providing the most accurate and insightful data for opponent scouting and player development purposes. The team at 6-4-3 prides itself on understanding the importance of being able to provide actionable data accompanied by informative visualizations. Their versatile services are both concise enough for coaches that prefer a quick look into specific tendencies and comprehensive enough to be valuable for programs with a dedicated analytics staff.
Founded in 2017, 6-4-3 Charts has continuously expanded the markets it serves and increased the breadth of its offerings to become the market leader in visualizing and reporting on baseball and softball data. The current suite of 6-4-3 Charts applications includes on-demand scouting reports with customizable chart design options, an interactive Web Application with a multitude of features, a pitch tracking and data visualization suite, and the 6-4-3 SYNC user-upload visualization applications for pitch tracking files. New in 2022 is 6-4-3 Charts’ partnership with Synergy Sports, a division of Sports Radar, which allows Synergy clients to interact with video throughout the 6-4-3 Charts Web Application and within a dedicated Synergy tile. 6-4-3 Charts offers all of these services in addition to their innovative spray charts and standard scouting reports.
On First Agency provides 6-4-3 Charts with a FULL suite of digital marketing services across all channels of their business. As we do with all of our clients, everything we do (outlined below) for 6-4-3 Charts starts with an in-depth strategic plan.
On First Agency helps 6-4-3 Charts with the continuous work of building their brand and educating their audience through social media. Specifically, we help 6-4-3 Charts develop social media content that breaks down how and why coaches & programs should be using specific parts of their platform. We then disseminate these posts across the social platforms including Twitter, Facebook, Instagram, and LinkedIn, ensuring we reach their audience wherever they are online.
We continually refine our approach based on performance insights, always striving to help 6-4-3 Charts better educate their customers, reach new ones, and boost adoption of their platform.
This pursuit of improvement and our deep understanding of the digital landscape for diamond sports business, puts us—and our clients like 6-4-3 Charts—ahead of the game on social media!
At On First Agency, we masterfully manage all of 6-4-3 Charts' email marketing initiatives. Each week, our adept team transforms their platform's features and updates into captivating emails, deployed to baseball and softball professionals nationwide.
Moreover, we amplify 6-4-3 Charts' service by meticulously segmenting their contact database. This empowers 6-4-3 Charts to dispatch more finely-tailored, personalized emails that truly strike a chord with their subscribers and current & future customers, fostering a more tailored and personalized experience for each unique reader.
Whenever 6-4-3 Charts needs vibrant and compelling visuals for their online platforms such as social media, email campaigns, and their main website, they turn to On First Agency. We deliver top-of-the-line graphic design solutions, ensuring 6-4-3 Charts' brand identity stays consistent, contemporary, and influential. We excel at keeping their brand prominent on image-centric platforms, especially Instagram, where we help them produce high-quality visual content. Our graphic design offerings are not just about visual appeal, but also about sustaining relevance and boosting potential customer interaction in the rapidly changing digital world.
On First Agency helps 6-4-3 Charts get more out of their website. We’ve created web pages for 6-4-3 Charts that highlight their platform’s ever-updating modules, tools, and features.
On these pages, we use our knowledge of design and copywriting to construct an engaging narrative around 6-4-3 Charts' innovative platform features, transforming technical details into compelling benefits for the coaches that are their customers. Our carefully crafted content not only showcases the platform's robust capabilities, but also taps into the needs and desires of 6-4-3 Charts’ target audience, compelling them to explore further and ultimately, reach out about using the platform as a solution.
At On First Agency, we use some behind-the-scenes magic to help 6-4-3 Charts get more out of their digital marketing efforts.
We don't want to share too many details, but you can learn more about this type of “marketing magic” on our Process & Automation Consulting services page.
We know the work we do for 6-4-3 Charts on social, email, and the website isn't just a small piece of their strategy—it's a pivotal part for driving their growth. We understand the power of digital in driving traffic to their website, educating their audience, and ultimately, getting qualified leads to their sales team. Therefore, we meticulously track and analyze the impact of our social media efforts on 6-4-3 Charts’ website traffic and subscription purchases.
"We are proud to partner with the On First Agency! Chris [Gennaro] and Kelly [Higbie] are an incredible team that have contributed so much to 6-4-3 Charts already. They go above & beyond to support our marketing efforts and the many additional projects related to how we communicate with clients. We truly feel like they are an extension of our team, aligned with our culture and goals."
–Derek Weldon, CEO of 6-4-3 Charts
