D1Baseball.com (D1Baseball) is college baseball’s home on the internet. Since its inception in 2003, the site has been the only place to find continuously updated scores, schedules, and standings for every Division I team and conference, making it an indispensable resource for college baseball fans and insiders.
In January of 2015, D1Baseball was relaunched as a one-stop-shop for college baseball. In addition to the scores and schedules that have long served as the backbone of the site, today D1Baseball provides news, analysis, rankings, podcasts and commentary from the sport’s most prominent writers: Kendall Rogers, Aaron Fitt, Mike Rooney, Joe Healy, Mark Etheridge, and Eric Sorenson, among others. ESPN’s lead college baseball analyst and former Stanford All-American Kyle Peterson, leads the team.
No other college baseball source offers the invaluable data or the unrivaled expertise found at D1Baseball!
On First Agency provides D1Baseball with a FULL suite of digital marketing services across all channels of their business. As we do with all of our clients, everything we do (outlined below) for D1Baseball starts with an in-depth strategic plan.
On First Agency helps D1Baseball continuous effort to bring college baseball to a larger audience through the power of social media. Our dedicated team transforms the "raw materials" of articles, insightful commentary, authoritative rankings, and engaging video/audio content into compelling, scroll-stopping social media posts. We disseminate these posts across a multitude of platforms including Twitter, Facebook, Instagram, and YouTube, ensuring we reach their audience wherever they are online.
But our work doesn't stop there. We continually refine our approach based on performance insights, always striving to help D1Baseball better connect with their audience, grow their reach, and boost conversions. This relentless pursuit of improvement and our deep understanding of the digital landscape puts us—and our clients like D1Baseball—ahead of the game on social media!
At On First Agency, we expertly manage all of D1Baseball’s email newsletters and extensive contact lists. Our dedicated team takes the high-quality articles, comprehensive rankings, engaging audio, and captivating video content D1 produces each week, and transforms it into irresistibly click-worthy email content. This compelling content is then disseminated to D1Baseball’s substantial and ever-growing subscriber base, which numbers in the tens-of-thousands.
Furthermore, we provide an additional layer of service for D1Baseball by meticulously segmenting their vast email contacts. This enables us to deliver even more tailored, personalized emails that resonate with their subscribers, creating a more meaningful and engaging experience for each individual reader.
On First Agency helps D1Baseball use a piece of their budget to promote their brand, content, and subscription packages across the social platforms. We make sure D1 gets the most out of their spend by taking the time to develop niche custom audiences for their ads that allow their paid content to get in front of those who really care about college baseball!
When D1Baseball requires dynamic and eye-catching graphics for their diverse digital platforms such as social media, email newsletters, and their official website, On First Agency is their go-to resource. We provide top-notch graphic design services, ensuring D1Baseball's branding remains consistent, modern, and impactful. We specialize in keeping their brand at the forefront of visually-driven platforms, particularly Instagram, where we create engaging, high-quality content. Our graphic design services are not just about aesthetics, but also about maintaining relevance and increasing audience engagement in today's ever-evolving digital landscape.
Our team is proud to offer comprehensive podcast support to D1Baseball, taking charge of most of the production, editing, and distribution processes for all their network of podcasts. This growing managed portfolio includes The D1Baseball Podcast, The Schoch Factor, Highway To Hoover, and ACC Baseball Etc. Our responsibilities do not end with just recording and posting these podcasts.
We also go the extra mile by transforming each of these shows into bite-sized clips, perfectly tailored for promotional use across a wide variety of social media platforms. This ensures that the valuable insights and discussions from these podcasts reach a broader audience, further amplifying D1Baseball's influential voice in the world of college baseball!
We know the work we do for D1Baseball on social, email, and other channels isn't just a small piece of their strategy—it's a pivotal part of D1’s comprehensive content and subscriber acquisition game plan. We understand the power of digital in driving traffic and converting casual viewers into rapid fans, and then finally into loyal subscribers. Therefore, we meticulously track and analyze the impact of all of our marketing efforts on D1Baseball’s website traffic and subscription purchases. That’s why each month we provide D1 with in-depth, easy-to-understand reports that detail the effectiveness of our marketing strategies and executions.
At On First Agency, we use some behind-the-scenes magic to help D1Baseball get more out of their digital marketing. More on the details of this type of “marketing magic” on our Process & Automation Consulting services page.
“We have been working with Chris [Gennaro] for a few years now, and couldn’t be more excited to work with him and his fantastic team at On First Agency. Chris is a true professional and knows all the ins and outs of who we serve — the baseball community.”
–Kendall Rogers, Co-Managing Editor/Co-Owner of D1Baseball.com
